Why I'm Going Plastic-Free in July (and you should, too)

Zero Waste is an important part of the Indigo Apparel production Code. We’ve completely eliminated fabric waste, use dyes that minimize water waste, and are constantly pushing eco-friendly products on the other artists in our collective studio (The Studio Phantasmagoria). 

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So, riddle me this…why am I not low waste at home?! No clue. I will say that before the COVID-19 outbreak, I was living a fairly low waste lifestyle. However, now that takeout food and a heavy dose of fear have moved in on my life, I can’t really say that anymore. In an effort to go back towards low-waste living at home, I’ve decided to join the 120 million people worldwide participating in Plastic-Free July! 

 

I’ve decided to start out small, and target the main offenders of daily plastic waste: takeaway cups, plastic bags (which are supposed to be illegal in New York, but somehow made it back over the past few months), straws, and plastic cutlery. 

 

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Want some tips to find out how you can reduce plastic waste?  Head over to PlasticFreeJuly.org to register and check out their resources! Their site makes it easy to feel supported by a community, and gives TONS of advice- making it super easy to spend 31 days without plastic.

 

What do you feel like your biggest challenge would be? Mine will be takeout containers FOR SURE. To follow that up with a positive, I got 2 great gifts this past year that will help me on this mini-journey:

 

A keyring silicone straw, and

Travel utensils 

 

Plastic Free Living, here I come! 

If you’re not sure why going plastic-free is important, check out this video. *While Indigo Apparel does use some Recycled fabrics, it’s important to note that those are a small percentage of the collection. Eco-fashion is a work in progress, and no production process or fabric is perfect. We believe it’s important to be a well-rounded eco-friendly brand, and are constantly looking for ways to educate ourselves and our customers.

 

UPDATE 8/4/2020: I was sent over this article by the folks at Be Eco, and thought it made a nice addition to this post! If you’d like to dig deeper into the clothing side of sustainability and avoiding plastics (yes, even in clothing), this guide is a fantastic place to start your research on which materials are (and aren't) sustainable. Read it here

Disclaimer: I have my own opinions about sustainable materials and fibers, and I believe you should form your own opinions based on research and fact checking. I love the article I’ve linked above, and just want to mention that I do not agree with every single thing that is written in it. It is not a reflection exactly of my own opinions, however it is a fantastic source of information and a great read. So have at it!

-Jackii

UPDATE 8/4/2020: I was sent over this article by the folks at Be Eco, and thought it made a nice addition to this post! If you’d like to dig deeper into the clothing side of sustainability and avoiding plastics (yes, even in clothing), this guide is a fantastic place to start your research on which materials are (and aren't) sustainable. Read it here

Disclaimer: I have my own opinions about sustainable materials and fibers, and I believe you should form your own opinions based on research and fact checking. I love the article I’ve linked above, and just want to mention that I do not agree with every single thing that is written in it. It is not a reflection exactly of my own opinions, however it is a fantastic source of information and a great read. So have at it!

https://www.plasticfreejuly.org/

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