Be Good

 we care

Being passionate about sustainable design is the pillar of our brand. We use eco-friendly practices, materials, and design as the method of maintaining our code of ethics, and remaining responsible for our impact on the environment.

our goals

We strive to continue to invest in a "green" infrastructure to minimize waste, minimize water consumption, and increase our energy efficiency. By choosing ethical materials and production methods, we are able to genuinely provide a superior, more sustainable product. 

code of ethics

every eco-endeavor starts with smart design

and ends with diligence in maintaining above-average corporate standards. We are working hard to change the fashion industry production standards by implementing policies that decrease waste, like our Zero Waste Initiative, recycling, and buying local whenever possible. We always screen suppliers for negative social and environmental practices which includes asking for factory certifications. We seek to work with those using eco-friendly manufacturing processes, and those who practice fair and safe labor. 

every style has a story

Each item we produce is held to our super high standards, nicknamed our "code of ethics".  It's the basis of our entire company, and we hold our fabrics, processes, and finished pieces in high regard. For details about what each feature brings to the table (or to the garment) click HERE

zero waste is what's up


don't ask us to contribute to pollution

Water scarcity already affects every continent. Around 1.2 billion people, almost one-fifth of the world's population, live in areas of physical scarcity, and 500 million people are approaching this situation. Water impacts everything. A single mill in China can use 200 tons of water for each ton of fabric it dyes; many rivers run with the colors of the season as the untreated toxic dyes wash off from mills. To make matters worse, millions of tons of unused fabric at Chinese mills go to waste each year when they're dyed the wrong color.

Lack of clean and safe water, poor sanitation, and inappropriate hygiene practices push already disadvantaged sections of a community into deeper illness, poverty and indignity. We are doing everything in our power not to be a contributor to these horrible conditions. Using low-impact 100% non-toxic dyes, we continue to hand dye each item, as though we are making it for ourselves.

Cutting, sewing, and general manufacturing of goods leaves wasted material- an estimated 14.3 million tons of textile waste was generated in 2012. INDIGO'S ZERO WASTE INITIATIVE seeks out designers of all kinds, and works with them to pass along unused fabric pieces and scraps to give the textiles a second life (sometimes a third life!). This is an ongoing collaboration with multiple designers- and so far so good. In the past 2 years, we've thrown out less than 3 lbs. of fabric waste

make the pledge